WEB-TO-PACK: THE NEXT REVOLUTION IN PACKAGING PRINTING?

Initially confined to very basic offers, web-to-pack is now making its way into a market driven by customisation and small series. The arrival of more sophisticated offers that integrate several materials, including corrugated cardboard, and new digital finishing solutions, suggests that a revolution is underway in the packaging printing sector, similar to what we have seen in previous years with web-to-print. Will history repeat itself? We will ask our guests. Together with self-adhesive labels, packaging is one of the most successful sectors in the online printing industry today.